You now have the flexibility to decide what shows up in the instructor section of your course page. Want to keep things simple? Hide the section entirely. Want to make it your own? Replace the default photo, name, and other information with custom content.

This gives you complete freedom to tailor your course pages to your brand and audience. To customize:

You can now set your Swarm store to Draft mode while you’re building it. This keeps your store private until you’re ready to launch, so you can make changes and polish everything before going live.

You can now decide the order that cards appear in your video hub. This makes it easy to highlight the most important content first and help members experience your content in the way that works best for your community.

Your changes will instantly update after saving.

You can now sell weekly subscription payments for products and memberships in your Swarm Store.

Your Swarm Store is here! Now you can build an online storefront in minutes and start selling memberships that unlock access to one or more of your Swarm spaces, digital products, courses, live events, and 1:1 bookings.

▶️ Watch a video walkthrough

Your Swarm Store is the simplest way to turn your expertise and community into a sustainable business.

Setting up your store is easy. From your Swarm dashboard, you’ll see a new “My Store” button that guides you through naming your store, adding a tagline, images, and compelling descriptions. You can customize every detail to match your brand, including colours, icons, social links, SEO settings, and even custom code for tools like Facebook Pixel or Google Analytics. See an example.

Build trust and credibility with testimonials that feel real and personal. Add written reviews or embed video testimonials pulled directly (with consent) from your Swarm hubs — so you can highlight the authentic voices of your community members. The section is fully flexible: rename it, customize its look, or turn it off entirely if you want a cleaner page.

Your Swarm Store isn’t just for single products — it’s designed for flexible membership offers that can unlock access to multiple spaces in your Swarm account. Bundle your best communities, sell courses, live events, downloadable digital products, or 1:1 consulting by embedding calendar tools like Calendly. You can even sell products that redirect buyers to an external URL after checkout.

Each product gets its own unique URL, making it simple to promote and share. Add eye-catching images or embedded videos to showcase what you’re selling. Use rich text editing to craft persuasive, detailed descriptions that highlight the true value of your offers.

Your store gives you complete control over pricing. Offer monthly or yearly plans, set up free trials with or without requiring a credit card, and create custom coupon codes to run promotions or reward loyal customers. Buyers see all their options clearly, making checkout straightforward and seamless.

Access management is baked right in. Define exactly what spaces or sections buyers can unlock when they purchase, whether that’s community spaces, courses, live events, or recorded sessions. Access is granted automatically after purchase, so there’s no manual work for you — just a seamless experience for your customers.

Your buyers get a clean checkout flow and a dedicated dashboard to manage their purchases. They can view all their memberships and products, manage billing, upgrade or downgrade, and cancel anytime. You can also customise the confirmation email they receive after purchase — perfect for adding a personal welcome, next steps, or bonus content. When someone cancels, access is automatically removed and replaced with a clear paywall to encourage re-subscribing.

The Swarm Store is designed to make selling online as easy and rewarding as possible. Build your store today, , and start turning your knowledge and community into a sustainable, thriving business. We’d love your feedback as you explore this new feature!

You can now prevent the post views from being displayed on all posts in a space. The new setting can be found in your space's settings area, under User Experience.

Depending on your plan, you can now host live events on Swarm that run for up to 2 hours! This extended time limit is perfect for in-depth workshops, masterclasses, coaching sessions, and interactive Q&As that need more room to breathe.

With longer live sessions, you can deliver richer value to your community, foster deeper engagement, and create a more immersive experience - without worrying about running out of time. It’s ideal for creators and businesses who want to teach, consult, or collaborate in a more meaningful, unhurried way.

Ready to go long-form? Just schedule your next event and make the most of your extra time on Swarm!

We've added the ability for you to grab your analytics from any of your Spaces!

To view the analytics, just go into your Space menu and click Analytics. From there, you can download all stats to CSV for the Space.

We've updated the events calendar to include past events. Members who were invited to the event can also watch recordings (if there are any) by viewing a past event in the calendar.

You can now tag everyone in the space. Simply use @Everyone when tagging and they will all receive a notification they've been mentioned.